Most boats fail. However, many of these failures are avoidable. Lean Startup is a new approach around the world that is changing the way companies build and bring new products to market.
Eric Ries defines a startup as an organization that aims to create something new in conditions of extreme uncertainty. The same applies to a person in the garage or a group of experienced professionals in the Fortune 500 meeting room. Their common mission is to break through this fog of uncertainty to find a successful path for a sustainable business. https://1kck.ru/novosti-kompanii/the-bromance-book-club-by-lyssa-kay-adams-pdfebook/
The Lean Startup approach encourages companies that are both more capital efficient and more effective in increasing people’s creativity. Inspired by the lessons of lean manufacturing, it relies on «validated learning», rapid scientific experimentation and a series of counter-intuitive practices that shorten the product development cycle, measure actual progress without the use of unnecessary metrics, and learn what customers actually want. This allows the company to move in a flexible direction, changing plans inch by inch, minute by minute.
Instead of wasting time creating complex business plans, Lean Startup offers entrepreneurs — companies of all sizes — the opportunity to constantly test, adapt and adapt their vision before it’s too late. Ries offers a scientific approach to creating and running successful start-ups in an age where companies need to innovate more than ever before..
